As many of you know my first fantasy fiction novel – Tirfo Thuin – is due to be released before the end of the year. In preparation for this I have been busy finishing my cover and getting some promotional goodies together. I’ll report back on how successful they are once I am a few months into 2012.
However, as the number of sales versus cost on most printed promotions is probably extremely low I decided to look into Vistaprint (other print companies are available). I get daily emails from Vistaprint for free items such as business cards, brochures, pens etc. You simply pay the postage. I gave it a go and the results are great.
I got 250 free premium business cards (which I can pop in Christmas cards or hand out to people I see with a Kindle on the tram). Whilst they are not entirely free I think this is a bargain at just £4.53. This cost covers £0.69 to use my own image as opposed to the templates they provide and the rest is postage. Even if it doesn’t pay of it not a huge risk due to the low cost.
Let me know what you think of the design – it is difficult to get across all the information you want to in such a small area. Also, feel free to share your experiences if you have taken similar approaches and have any good tips on how to promote your books offline.
Check out some of the offers here: http://www.vistaprint.co.uk. If you sign up for newsletters or purchase something you tend to get a lot more offers for free things in email newsletters.